Savannah’s own Music Intelligence Solutions was featured on The Discovery Channel’s website, just days after coming off a big win at the 2009 Innovation Awards. It would seem that the same innovative and technological prowess that enamored our judges also caught the eye of America’s most popular science/technology/history channel.

What’s the scoop?

In case you’ve been living under a rock, Music Intelligence Solutions, Inc. (uPlaya) took home the gold in the Small Business category for their interactive online services - including creative development, branding, social networking and discovery tools - for established and budding musicians and songwriters, producers, music supervisors, mobile distributors and anyone who has an affinity for music. One of only a host of resources for musicians, producers, songwriters and consumers, uPlaya.com uses proprietary and patent-protected technology to produce immediate, scientific market analysis and popularity ranking prediction of music worldwide.

“The songs that score the best include a certain amount of unpredictability in the music,” CEO David Meredith told Discovery News in the article. “Norah Jones is a great example of an artist who pulled from jazz and pop to create a sound that was different from other artists at the time, but the underlying patterns of her music was strong and the music scored very well.”

The article, Algorithm Judges Musical Hit Potential, was written by Robert Lamb of HowStuffWorks.com, the award-winning source of credible, unbiased, and easy-to-understand explanations of how the world actually works. Founded by North Carolina State University Professor Marshall Brain in 1998, the site is now an online resource for millions of people of all ages. Lamb delves into the groundbreaking work coming out of Music Intelligence Solutions, products that are redefining the music industry. Numbered are the days when Radio DJs and record execs will tell fans what is good music. Technology is assuming that role and, in many ways, leveling the playing field in the music industry.

Kudos to Music Intelligence Solutions (uPlaya) for their kick butt innovative product, their shiney new Innovation Award and their shout-out on The Discovery Channel website!

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